Questions for checking an idea before you build or launch it: how big the problem is, how people handle it today, what they spend, and what would make them switch. Put one line at the top describing the problem you're asking about.
We've ticked a short starter set. Change it to suit you.
About them
The problem
Buying
Follow-up
5 questions selected
Tips for a better market research survey
Ask about what people do today, not what they say they'd do — past behaviour predicts far better.
Change the price bands to suit your market before you send it.
The follow-up call question is the most valuable one here. Ten conversations beat a thousand ticks.